Friday, November 15, 2019

Amelia Earhart Essays -- essays research papers

Perhaps no name is as symbolic of aerospace achievement as the American aviator Amelia Earhart. She became the first woman to cross the Atlantic Ocean by air and the first woman to fly across the Atlantic Ocean alone. She was also the first woman to receive the Distinguished Flying Cross. Her accomplishments as a pilot set standards for all fliers for years to come.   Ã‚  Ã‚  Ã‚  Ã‚  Amelia Mary Earhart was born in Atchison, Kansas, on July 24, 1897. She referred to herself as â€Å"AE†. She served during World War I as a military nurse in Canada, where she developed an interest in flying. She pursued her interest in flying in California, where she received her pilot’s license in 1922. After receiving her pilot’s license, Amelia spent several years as a teacher and social worker at Dennison House, in Boston. While she was doing this she continued her association with aviation by entering numerous flying meets.   Ã‚  Ã‚  Ã‚  Ã‚  Amelia became obsessed with flying. She spent a lot of solo flying time in The Canary. She set a women’s altitude record in October 1922 by flying The Canary to 14,000 feet. Ruth Nichols broke the record a few weeks later, but the effort is what started Earhart’s fame.   Ã‚  Ã‚  Ã‚  Ã‚  In 1928, Earhart was asked to join Wilmer Stultz, a pilot, and Lou Gordon, a flight mechanic, as a passenger on a trans-Atlantic flight, called The Friendship. The flight went from Trepassy Bay, Newfoundland, to Burry Port, Wales a distan...

Tuesday, November 12, 2019

How Consumer Insight Are Shaping Companies in India Essay

Customer is King is an adage that most companies across the globe have embraced. The need to concentrate on customers and be responsive to their demands has long been acknowledged by organizations. However, with globalisation and technological revolution the dynamics of business, the meaning of customer and market knowledge have all undergone a transformation. Today, the customer is the controlling factor in business and to be market-driven, an organisation has to evolve a culture that constantly listens to the customer, analyses competition and has strategies that meet existing, anticipated and even unanticipated needs of the customer. Going one step further, organizations must focus on customer relationship management which has given way to customer knowledge management. Given the international environment and knowledge economy, market and customer intelligence serves as a core competency and a principal source of competitive advantage. Leading by listening Practically every success story in today’s corporate realm reflects how awareness of customer needs shapes competitive business strategy. Let’s look at some examples. Procter & Gamble When P&G, the largest consumer goods company in the world, chose to offer its products to the lower income customer in developing countries, it had research teams associating with the poorest of homes for weeks. This gave the company valuable insights, which aided the company in creating a range of products that suited the pockets of this segment, enabling it to gain substantial market share. Amazon.com Amazon.com, the first e-retailer of books in the world, attained competitive advantage by emerging as book lovers’ forum where they could also share knowledge. It maintains customer knowledge through services such as book reviews, access to order histories and product recommendations based on preceding orders. Consequently, Amazon has recorded more than 70% repeat orders from its customers. Mahindra & Mahindra Mahindra & Mahindra’s SUV, Scorpio, has experienced enormous success in domestic and international markets. The positioning of Scorpio as an economy SUV was centered on the findings of extensive market visits and exploration of customer needs. The customer needs and wants ascertained were transformed into product specifications for Scorpio. Customer groups were consulted at every stage of design and product development. Scorpio was designated as the â€Å"Car of the Year† by ‘BBC on Wheels’ shortly after its launch. Indian Railways The amazing transformation of Indian Railways from what was termed as a white elephant to a profit making entity in less than two years has caught the attention of Indian and foreign academic and corporate establishments. This turnaround was not owing to any high-end technology but to a modest information means — the passenger feedback form. Data attained from these forms was analysed to identify customer expectations from the Railways. This was supported by a study of the best railways worldwide, and benchmarking with other transportations such as roadways and airlines. The outcome was a complete renovation of trains, stations and railway services to render them passenger-friendly. Needless to say, customers welcomed this change. The above examples highlight that it is vital to listen to customers for a success marketer-customer relationship, where the customer is not just a beneficiary, but a partner. Effective listening, together with strategic initiatives, can bring about a happily-ever-after end to this association.

Sunday, November 10, 2019

Occupation decision Essay

My decision to enter medical school started after my grandfather suffered a heart attack at the age of 20. Although this incident hurt me very much because of the medical staff inability to save his life disappointed me. After the grieving process was complete I began to consider a career in the healthcare industry. My initial step toward entering a career in the healthcare industry was to shadow a cardiologist which I believed would provide me an opportunity for me to learn what a life as a healthcare provider would be like. Once I decided that I would like to pursue a career in medicine I enrolled in college and currently completing a bachelors of science in Biology. I found the healthcare profession to be exciting and realized that it afforded me the opportunity to help the sick and injured which I believe I will enjoy and have a talent for. My experience working for the cardiologist affords me the opportunity to learn basic healthcare skills such as obtaining vital signs. Record keeping is an important part of managing a practice and my experience of tracking records has afforded me the opportunity to demonstrate this important skill. My ultimate goal is to complete medical school, a residency and then pursue a fellowship in either cardiology or neurology. One of the goals I have is to help prevent people form suffering an untimely death such as my grandfather by seeking to provide optimal care to prevent the consequences of poor health. I believe that the desire to help people created by my grandfather’s untimely death will help me provide competent and compassionate care. These traits will be advantageous to MUA because of the positive public image perception it will create. My undergraduate instructors and the cardiologist that I have followed I hope to someday model that inspirational behavior. Although I do not have many academic credentials currently but my desire to help people who are sick and injured. I am finishing my last semester with a bachelor of science in biology. This background in biology has provided me with the basic scientific knowledge which has developed a strong foundation for me to build upon with the courses to follow. I am of reputable character which is an important character trait because of the high level of trust needed between a physician and provider. The office work and shadowing I completed prior to my enrollment in college has provided me a unfettered glimpse of the struggles and benefits of pursing a career in healthcare. I believe that because of the reasons I listed I would be an excellent candidate for admission to your program. .

Friday, November 8, 2019

AIDS Treament essays

HIV/AIDS Treament essays When someone gets diagnosed with HIV/AIDS, most people think its the end of the world for them. Well that isnt necessarily so. Even though scientists have not been able to find a vaccine for the virus, there are several ways to treat HIV/AIDS that prolong ones life to even that of a normal life span. But until a vaccine is found, the unfortunate thing is that all people diagnosed with HIV/AIDS will eventually die by complications from HIV/AIDS. To understand to treat HIV/AIDS you have to know the life cycle of an HIV virus. All an HIV virus has in its borders or membrane is it DNA. The HIV viruss membrane is attracted to a certain protein that certain cells in your body has. This protein is called CD4 receptors. The main type of cell the HIV virus wants is the T4 cell or the T-helper cell. This cell is responsible for warning the immune system of invaders in the body. The HIV virus binds to the T-helper cell when the HIV virus finds it because its highly attracted to its CD4 receptors. After it binds to the cell the virus sends its DNA into the cell. The virus then copies it DNA into the cells DNA. So as the cell multiplies, the HIV virus multiplies as well. It has made the cell in an HIV virus factory. Then the virus kills the starting host cell since its not needed anymore. There are several ways to slow this process of infection down. There are also several groups of medications that slow this process down. Entry Inhibitors, Nucleotide Reverse Transcriptase Inhibitors (NRTIs) Non-Nucleotide Reverse Transcriptase Inhibitors (NNTRIs), and Protease Inhibitors (PIs) are just some of the groups of medications that treat HIV/AIDS. Entry Inhibitors do just what they say they prevent entry of the virus. The way they do this is the target the proteins the virus need to bind with the cell and block or cover up those proteins. If that proces ...

Tuesday, November 5, 2019

How To Write More When You Dont Have Time

How To Write More When You Dont Have Time In our Better Blogger Survey, we found out two things about (most) of you: 86% of you plan to publish more content than you have been. 75% of you are on  a team of only two people or are blogging solo. Nathan suggested that I talk a bit more about this topic, partially because of the fact that I work as a solo blogger and write about 6,000 to 10,000 words each week, and also because you and I have similar goals (yep, I took that same survey and can vouch for these two concern points). Usually, I’ll push the idea that if you can’t handle more, you can’t do more. But for the go-getters out there who are insisting that you are going to write more  no matter what, here’s the ugly truth: Self-discipline and work lie ahead, not gimmicks or hacks. How To #Write More With Your Small Team via @JulieNeidlinger And, to get things off to a great start, let’s talk about distractions. Control The Distractions To Write More I’ve talked about distraction-free writing  in terms of the writing space itself, and how the visual distractions of the app you write in might hamper your writing efforts. Nothing derails my ability to write more, though, than the fact that I can check Facebook, my phone, Twitter, and every other non-work â€Å"information† source under the sun to avoid the work of writing. I blame my browser’s URL recognition and the fact that I can start typing â€Å"facebook† with just my left hand for sending me over there so much. It’s as if my hand starts typing â€Å"face† on its own at this point. Recommended Reading:  How To Improve Your Personal Productivity As You Blog These technology and computer-based distractions are a struggle to deal with, but there are some technological based solutions you  can use (e.g. Chrome plugins that limit time on social media, or a browser that locks you out of websites you’ve deemed distracting during work hours). But there are other distractions that have nothing to do with technology. I write at home, and since we’ve been having wonderful warm fall weather lately, I like to open up the windows for fresh air. The distraction? A neighbor who leaves the dog out all day while he is at work, leaving the neighborhood with incessant barking and howling the entire day. If you’re like me, once you hear a noise and really notice it, it’s all you hear. That white noise machine works great for putting you to sleep at night, for example, until one night you hear the loop and from that point on, all you can hear is the loop. So with Mr. McBarky in the neighborhood, I find I have to write elsewhere (basement, coffee shops, library) or keep the windows closed. If not, I inevitably end up enraged on a ridiculous level, calling animal control to report the dog. Control your #distractions to #write more content, grow your blog, and increase your impact.So what to do about the distractions that keep you from writing  more content and hitting your blog schedule goals? 1. Identify your distractions. Distractions can be digital, they can be audible, they can be hunger, they can be coworkers, they can be disinterest, they can be emotional- anything that sends your thought off track. Before you can defeat them, you have to be able to identify them. What am I doing when I realize I’m not writing? If you sat down to write and suddenly realize you aren’t, diagnose what happened. Write down what distracted you, and where you ended up. Write down what time of day it was, and the setting (where you were) when it took place. Note why you think you were distracted. 2. Find the distraction pattern. Distraction patterns often follow typical paths. We can focus better in the morning  (especially as you get older), while we almost look for distraction later in the afternoon. We can focus better if we haven’t been sitting still in the same place too long. We get sleepy after a big meal. Look at those moments of distraction that keep popping up. Can you see a pattern? Was it because you were bored, tired, or had just eaten lunch? Try to figure out when and why you are the most distracted, and see if you can plan your writing  to happen when you are least distracted. This is tricky in a team; the plans and meetings of others are inevitably going to force you into distraction zones. This is a valid topic of discussion with your team regarding the scheduling of meetings and other distractions versus the goal of writing  more content. Find your distraction paths to change your perspective productively. #writingYou may find one key reason for â€Å"distraction† is procrastination. Procrastination is its own beast, that horrible trap when you put off doing something you don’t want to do as long as you can. It’s certainly not a part of writing more content, though I could very well be a card-carrying member of Procrastinator’s Anonymous. I’ve mentioned before how you can work with your procrastinating tendencies and still produce, and I stand by the idea that you can work with it as well as overcome it to some extent. Procrastination is often at the heart of most distractions; we go looking for something else to do. We actively want  to be distracted. It’s the toughest one to deal with, and takes the most willpower. 3. Build on useful distractions. When I am trying to read something difficult that I know is good for me, I find my mind wandering. I will miraculously remember a million valid things I need to remember doing, things I don’t seem to recall unless I’m otherwise trying to harness my attention to something difficult. Keep a piece of paper handy and write down those to-dos, those â€Å"oh yeah† moments so that you can get it out of your mind and can get on with the main thing at hand. Otherwise, they just sit there and fester and make it impossible for you to get your writing done. How To Turn Negative Distractions Into Something Useful #bloggingAnd heck, you’ll probably end up with a fine task list when you’re done. Might as well capitalize on the inevitable distraction and turn them from something negative into something useful. 4. Kill useless distractions. Here’s where the meat of the whole â€Å"control your distractions† approach takes effect, and it won’t be fun or pretty. It’s going to hurt. I mean, if we are people who are checking our  mobile phones nearly once every six waking minutes of the day, we are clearly addicted to distractions. We give lip service to our disgust with experiencing distractions while we secretly crave any chance to be interrupted from work. So... Mobile phone.  Turn off your phone completely so there are no dings and vibrations. Or, turn off all app notifications. Or go into a room away from your mobile phone. Offline. Write with pen and paper, or even a typewriter (for reals, not ironically), so that you aren’t tempted to venture down any Internet rabbit hole. If you need the Internet to do research, write the outline  and basic post structure offline first. You can write in Google Docs offline, so turn off your Internet connection and use that feature. Get a door.  Find a quiet place that has a door and let your team members know (or your family, or your kids) that you cannot be interrupted until a set time. Get a clock placard and hang on the door with a note about interruptions if you have to. Limit messages. Forbid yourself from checking email more than three times a day. Two is even better. The same for social media that you use for messaging. Unless you are the social media manager or it's part of your planned  social media engagement program, get off of it. This is why planning is important for all content creation, including social media. Without planning, you sort of find yourself on Twitter, all the time. Whoops. Dominate your stomach. Have water nearby, before you write, unless you plan to break at regular intervals to walk and get water. But don’t eat too much before you prepare to do your most arduous content creation. Eating makes you sleepy. A little hunger pang during your writing isn’t going to kill you; it might sharpen your senses a bit. While fatigue can improve some aspects of creativity (because it wears down barriers you erect in your mind), writing a coherent blog post while drowsy doesn’t work. If you get great ideas while you’re sleepy, fine. Do the writing of those ideas while you’re sharp and awake. Rethink your hunger. No more â€Å"I think I need a snack† excuses. Most of the coffee consumed in offices is likely out of boredom. You just want to get up and away from your desk. Set a timer. Sometimes, I find it really helpful to inject a level of fake â€Å"stress† by setting a timer and saying, for example, that I have 1 hour to get a post written. Granted, I’ll have to clean it up and such, but it really turns the focus on when you’re racing against the clock. You produce. You can clean it up later. Move around.  Get up and away from your desk. Go for a walk before you sit down to do any major writing. If you’re one of the frozen chosen like we are up here in North Dakota and it’s too cold out, find a stairwell and go up and down a few flights to get the blood pumping. Procrastination problems. Admit you’re a procrastinator, and start working on the self-discipline to do the hard stuff first. That alone will decrease your distractions because you’ve removed the biggest contributor to the category of Distractions You Can Control. Tidy up.  Get junk and clutter off of your desk and workspace. No noises. No, you cannot do a good job writing with the TV going or music blaring. I know some people swear that they can’t write without music blaring through their earbuds, but I really doubt it. Perhaps there are some scenarios or rare situations, but generally, having the words of others wafting through the brain isn’t going to help you write a blog post. And sitting down in front of the TV in the evening with your laptop with the idea that you’ll write and watch Netflix at the same time? Liar. It will only take longer than if you did it without the background noise. If your team is serious about writing more content  and also realizes that distractions are a serious issue, you will need to essentially create a â€Å"clean room†, a place where distractions cannot be found. No phones, no noises, a door- whatever you’ve determined is derailing your writing  efforts. Stop Being An Island John Donne  said that no man was an island, and the same can be said for your team. There are other people out there who can help you write  more content through things like guest posts and interviews. It’s just a guess, but when most content marketers (particularly solo marketers) start thinking about the overwhelming state of writing more content, they are thinking as islanders. They are thinking it’s all on them. They are thinking that each piece of content is brand new, from scratch, all on their lonesome. A couple of truths about writing  content that can help get you off the island: There are great guest writers  out there. Find them on the blogs you already enjoy reading. Find them in the comments section. Ask them if they’d like to write for you. Please remember to reuse your content. Content curation  is a valid part of â€Å"your† content plan. Most ideas are derivative. You don’t always have to come up with new ideas every day. You can expound or rework your own, or other’s, ideas. In other words, you can include other people's content in your efforts to â€Å"write† more content, even if you didn’t exactly create the content. The big trap for you comes when you view writing  as starting fresh and new each day. You think you’re running a race on your own when you’re actually running a relay and passing off the baton. Writing is like running a relay and passing the baton. You're not alone. #bloggingThe overlap between growth and quantity. It’s not that you don’t already know those things in that list; we’ve talked about them a lot here on this blog. But I think it’s easy to think of them in terms of â€Å"these are growth hacks† and forget that they are also a part the  Ã¢â‚¬Å"writing more content† set. More content often leads to more growth, but if you step back and see it not just as part of your plan to grow but also part of how you’ll simply go about increasing your content output, it might help you approach these ideas better. Growth tends to be numbers we measure after something has occurred. Writing  a larger quantity of content is something that has to simply happen right now. So, if you have a list of things to do to grow your brand, and you have a different list of things to do to write  more content, and those lists don’t have these similarities, you need to rethink your approach. A Lack Of Resources Perhaps the stumbling block for writing more content  is that you lack resources. These might include: Time Ability Knowledge Money Well, that’s really all of it, isn’t it? Any kind of blogging resource falls into one of those biggies. I can’t conjure up more time for you, though I can talk to you about using it more wisely and defeating procrastination. I can also suggest a couple of things that might be consuming the limited amount of time and resources that you have. If you don’t have time to write long, long blog posts, don’t write them. Ideal blog post length  is really quite arguable. Different bloggers swear by different post lengths. Fresh and frequent content happens easier with shorter posts if you are short on time and blogging solo. You may love Blog X’s layout and gadgetry, and the success they’ve touted from using them, but if you don’t know how to create and/or maintain such things, why are you wasting so much time chasing it down for your own site? Just create good content and forget the bells and whistles for now. You may not know as much as the rest in your niche. So capitalize on that from two directions: Learn by reading the experts, and create content for your own audience based around what you found and learned from the experts. Eventually, you’ll gain the knowledge yourself. In the meantime, you write  more content and you bring your audience along for the education ride. You may wish to be the Oracle Of Your Niche, but it’s probably not going to happen. If you don’t have the time to search down 10 white papers for research for one post, find one really good piece of information and set your plan to create three pieces of content from the one. When tallying up what resources you think you need as you create your content marketing plan, list resources you actually have instead of resources others have that you want. You can still make great stuff with fewer resources. Remember, necessity is the mother of invention. The key to writing more content  from a small amount of input is to be creative with what you have, not what you think you should have.

Sunday, November 3, 2019

Portfolio management Essay Example | Topics and Well Written Essays - 1750 words

Portfolio management - Essay Example The most vital decision regarding investing that an investor can make involves the amount of risk he or she is willing to bear. Most investors will want to obtain the highest return for the lowest amount of possible risk. However, there tends to be a trade-off between risk and return, whereby larger returns are generally associated with larger risk. Portfolio management helps to bring together various securities and other assets into portfolios that address investor needs, and then to manage those portfolios in order to achieve investment objectives. Effective asset management revolves around a portfolio manager's ability to assess and effectively manage risk. With the explosion of technology, access to information has increased dramatically at all levels of the investment cycle. It is the job of the portfolio manager to manage the vast array of available information and to transform it into successful investments for the portfolio for which he/she has the remit to manage. Portfolio management has faced lots of ups and downs due to the market turbulences caused by the global market credit crunch. In this following section, the functions and roles played by the portfolio managers are discussed upon.Portfolio management is principally about risk and return strategies. It is concerned with the construction and management of investment assets. There are two fundamental ways that a portfolio manager can add value which are follows ( Lumby, 1994): Strategic diversification- The portfolio manager generates value by effectively exploiting diversification opportunities between the assets in the portfolio. For instance, two stocks that are not well correlated can be combined so as to get more return relative to risk. Alpha return- The second way that fund managers add value is by generating returns that are in excess of what could be obtained by a reasonable combination of the asset classes in the fund. Alpha generation may be due to the relative weight given to each of a series of asset classes at any given time or it may be due to the specific stocks selected within an asset class-finding the best stocks in a sector. Passive portfolios have predictable styles. A passive investor knows exactly what types of securities he or she is invested in. Active managers, on the other hand, can vary the composition of their portfolios significantly over time - a problem known as "style drift". The styles of portfolio management are discussed in the following section. Active portfolio manager An active portfolio manager is one who constantly makes decisions and appraises the value of investments within the portfolio by collecting information, using forecasting techniques, and predicting the future performance of the various asset classes, market sectors, individual equities or assets. His goal is to obtain better performance for the portfolio. He uses personal ability and judgment to select undervalued assets to attempt to outperform the market. The active managers adopt strategies, all involving detailed analysis, as given below (Brentani, C. 2004, p.93): i. Top-down approach- This approach involves assessing the prospects for particular market sectors or countries (depending on the index), following a detailed review of general economic, financial and political factors. Sector weightings may be changed by fund managers depending on their view of the prevailing economic cycle (known as sector rotation). If a recession is likely, shares in consumer sectors such as retailing, homebuilders and motor distributors will be sold and the proceeds reinvested in, say, the food manufacturing sector. A portfolio is then selected of individual shares in the favored

Friday, November 1, 2019

Child Verbal Abuse Research Paper Example | Topics and Well Written Essays - 1250 words

Child Verbal Abuse - Research Paper Example When a child is verbally abused, several negative emotional and psychological problems arise, especially at the most critical stages of his development. One of the outcomes is that he is likely to develop interpersonal difficulty which defines a personality disorder characterized with the sense and emotions of doubt, guilt, mistrust and inferiority (Johnson et al. 16). It also entails a distorted way of thinking as well as behaving. For people who were verbally abused as children, they usually suffer from personality disorders as adults. This negative emotional effect caused by verbal abuse can be linked with increased risk of fanatical and irrational behavior from childhood even to his adulthood. Alloy defines negative cognitive style as a characteristic way of attributing the causes of negative life events to stable, internal, and global factors (e.g. I did not pass my exam because I am stupid), inferring negative consequence (e.g. I will never make it in life) and making self-critical judgments of ones character (e.g., I am not worthy), with Beck adding that it also involves having dysfunctional attitudes and maladaptive self-schemas (qtd. in Sachss-Ericsson et al. 72). The child suffers low self-esteem and belittles himself to the point where he does not see his sense of worth. This cognitive style may result to the child getting into depression as he advances into maturity. Besides parents, the teacher is one of the people a child spends most of his time with. As a result of this, there develops a teacher-child relationship which largely influences the child’s social skills, behavior with other children, his academic performance, as well as the emotional aspect. Brendgen et al. say that a child, who has a negative relationship with the teacher instigated by verbal abuse will adversely be affected, with the likelihood of missing out on learning opportunities as well as suffering behavioral